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We're Hiring!

Product Marketing Manager


Pazu game is a gaming company that develops games for kids.

We are looking for an experienced ASO / Marketing Specialist to join us and contribute to the success of our mobile games. The ideal candidate is data driven with a passion for marketing, possesses a blend of creativity and analytical skill with a strong results-oriented, metrics-driven approach to problem solving. A team player willing to take direction but also exhibit initiative when working independently.

Responsibilities


  • Optimizing Apps for App Store and Google Play

  • Create and implement ASO strategy to improve conversion rates

  • Responsible for increasing & improving traffic on a monthly basis 

  • Market and competitors research to determine the best SEO research 

  • Keyword strategy  

  • Plan and follow-up on traffic- and other marketing initiatives

  • Provide guidelines and recommendations on how to maximise discoverability and conversion rates based on analytics

  • On-page optimization and content editing - Game titles, Meta game, to create and optimize our games.

     

Skills


  • Previous work experience with SEO and ASO

  • At least 2 years' experience in Search Engine Optimization Experience in gaming or other competitive industries – a big advantage

  • Excellent analytical skills

  • A good understanding of the mobile market  - advantage

  • Demonstrated ability to manage projects and lead them through to implementation

  • Experience with SEO tools - advantage

  • English at a high-level